Welcome!

This is a cross-post from the Dash Forum

This proposal seeks funding to provide for ongoing public relations services through our current PR firm, Wachsman PR. Our current contract restarted at the end of December. This budget will provide for our payment due on February 28th.

In our assessment, Wachsman PR's strategy and efforts have provided the project with substantial value, and achieved many firsts. These include our first mainstream article publications, our first top-tier payments industry publications, our first print-media publication, and earlier this month, our first US national television appearance on the subscription-based Cheddar news network.

The final report covering their efforts through their previous contract can be found at the following link. You can see previous reports in the same thread. We have also identified the media placements which were "organic" vs. those that were driven by the efforts of Wachsman PR directly. As our current contract is still in its first month, this is the most recent report. We will provide a report covering the first month of the current contract once it is concluded, but there has been a lot of activity so far in January.

Full report: https://www.dash.org/forum/threads/wachsman-pr-dash-pr-agency.11077/#post-109375

The monthly rate will remain the same, at $6,000 per month. This is the same rate as our previous PR firms, but we feel is a better value given the results.

If you have additional questions, feel free to ask them below. Please include @kot or @babygiraffe along with your question to ensure it is seen by the team.

Requested funding is as follows for the February 3rd budget cycle:

• 399.71 Dash ($6,000 USD @ $15.011 per Dash based on January 21st average rate at https://bitinfocharts.com/comparison/price-dash.html)
• 5.00 Dash reimbursement for the proposal cost

Total: 404.71 Dash

Note: Any unused budget will be applied toward future public relations expenses