Welcome!

Let’s connect Dash with the most influential EU decision makers and make Dash one of the most important voices of the industry

What and when

#SWITCH! - the largest international ICT and entrepreneurship event in the Baltics.

19 September in the largest indoor arena (Žalgiris arena), Kaunas, Lithuania.

https://switchit.lt/en/

#SWITCH launch to the journalists video https://switchit.lt/en/switch-promo-event/

Who

41 speakers from 16 countires: US, UK, Germany, Italy, France, Ireland, Findland, Poland Estonia, Ireland, Greece, Belgium, Estonia, Latvia, Lithuania, Luxembourg.

Most influential EU decision makers: European Parliament’s blockchain rapporteur Ms. Eva Kailli, Mr. Peter Kerstens, advisor at DG FISMA, EU Commission, EU Commissioner Mr. Vytenis Andriukaitis.

Ministers and national influencers: Minister of Finance Mr. Vilius Sapoka, Minister of Economy M. Sinkevicius, Minister of Defence Mr. R. Karoblis, Bank of Lithuania Board Member M. Jurgilas, Francois Thill, Deputy Executive Advisor, Ministry of Economy of Luxembourg.

Global companies (sponsors): Nasdaq, Google, Neflix, Oath, Swedbank, Tele2, Dell, DXC Technology.

15.000 participants

What we offer

1. Make Dash the voice of the industry

· Key note speech at #SWITCH Professionals part of the event. Target audience 2000 EU high level decision makers, ministers of national governments, global and national business professionals, and startups community. 

· Direct contacts with EU decision makers who are responsible for the EU’s blockchain direction: European Parliament’s blockchain rapporteur Ms. Eva Kailli, Ms. Peter Kerstens, advisor at DG FISMA.

· Direct contacts with Lithuania’s decision makers directly responsible for politics in fintech area: Minister of Economy Mr. Mindaugas Sinkevičius, Minister of Finance Vilius Šapoka, Bank of Lithuania Board Member.

· Direct contacts with the tech students and representatives of their professors.

2. Key note speech at #SWITCH Youth part.

Target audience 10.000 tech enthusiasts and potential Dash users. This part will be live streamed by the national television LRT.

3. Booth at #SWITCH! Tech zone

Possibily to demonstrate Dash user experience for new potential users. Target audience #SWITCH! Professionals and #SWITCH! Youth audience.

4. #SWITCH! Blockchain Hackathon

Possibility for Dash community members to participate at #SWITCH! Hackathon on Blockchain.

5. #SWITCH! Dash workshop

Dedicated venue for Dash workshop to explain to the newusers what’s Dash and demonstrate Dash possibilities.

6. Paid travel and accommodation expenses

#SWITCH! will reimburse travel and accommodation expenses for Dash speakers and Dash community participants at #SWITCH! Hackathon.

7. Personal invitations to the VIP digital networking event

#SWITCH! VIP digital networking event will be attended by the high level speakers, high level representatives from the tech companies and public sector (in total up to 200 participants will be invited).

8. Communication campaign before #SWITCH event:

· Dash logo in LRT TV advertisement (50 clips in 3 weeks, 1,1-1,3 mln reach);

· Press release or Dash chosen topic publication (interview with Dash representative or the topical text prepared by the PR agency and sent out to the tech and business news portals, press, tv and radio channels);

· Dash logo in #SWITCH! website https://switchit.lt/en/ . Banners campaign (news portals, FB, adnet platform) will direct users to switchit.lt. Estimated reach of various campaigns: banners for youth audience – 1,9 mln. reach, banners for the professionals audience – 1,1 mln reach. 

· Dash logo in outdoor campaign posters in five cities (58 stations showcases in Vilnius, Kaunas, Šiauliai, Panevėžys, Alytus – 4 weeks);

· Dash logo in monthly business journal IQ ad layout (size A4);

· Mentioning Dash name in on-demand publications and initiation of the interviews for the tech and business press;

· Opinion editorial on the blockchain technology and Dash role in fostering the industry for the European news portal (e.g. New Europe, Politico or other).

· Mentioning Dash in the press release and invitation for the foreign media to the event.

· Mentioning Dash in Facebook event description;

· 2-3 special Facebook posts with your chosen topic in SWITCH Facebook page www.facebook.com/SwitchLietuva (8900 followers), ensuring minimum 10 k reach per post; 

· TonyG posts about Dash in his Facebook, Twitter and Linkedin accounts: www.facebook.com/tonyguoga (105,9 k followers), www.twitter.com/tonyguoga (67,9 k followers), https://www.linkedin.com/in/antanasguoga/ (4725 connections).

What we ask for

We ask Dash to sponsor SWITCH up to the value of 200 dash. Payment after event.

#SWITCH! results in the years of 2015 and 2016

· Thousands participants from business and among young people: from 6000 participants in the year 2015 to 10 000 participants in the year of 2016. 

· Inspiration, knowledge for business: cybersecurity, EFSI, app economy, drones, e-government, the forth Industrial revolution, e-healthcare, internet of things and many others.

· Strong message to Europe and the whole world about openness to innovations:

# Keynote - Andrus Ansip, Vice-President of the European Commission at the opening panel;

# Uber attended #SWITCH! and 4 weeks after established their office in Vilnius - the fastest office opening of UBER globally!;

# Facebook and its business delegation appearance for the first time in Lithuania by the courtesy of #SWITCH!;

# Reached the Guinness World Record of the biggest programming lesson in the world;

# 170 speakers from 15 countries: Google, Amazon, Facebook, Microsoft, King, etc.

· Media coverage: more than 300 positive publications, TV shows supporting the strengthening of innovative technologies sector. 

The organizer

Antanas Guoga (TonyG) is an entrepreneur, Lithuanian member of the European Parliament, philanthropist, public CIO to the Mayor of Vilnius, Remigijus Šimašius. TonyG is entrepreneurship enabler, venture capitalist who invests in start-ups in the digital area. Known an opinion leader for his efforts to promote a better climate for entrepreneurship and improving conditions for business opportunities. He is well-known promoter and advocate of blockchain technology and crypto-currencies 

https://www.youtube.com/watch?v=jI95Dw3bmt4

https://www.forbes.com/sites/laurashin/2016/04/25/7886/#34aba6fd6056

https://www.coindesk.com/european-parliament-member-blockchain-get-some-bitcoins/

https://www.toutiao.com/i6277348855436542465/

In 2015 TonyG was included in the POLITICO 28 list. The European affairs weekly newspaper chose one person from each of the European Union's 28 member-states who is shaping, shaking and stirring Europe. In 2016 TonyG was included in the POLITICO 40 list as one of the most influential Members of the European Parliament. 

TonyG is a committed philanthropist. He is the only member of the European Parliament and Lithuanian entrepreneur to be included in the TOP 200 list of Philanthropists and Social Entrepreneurs, compiled by the positive content portal Richtopia. He has donated part of his income more than a decade in various countries he worked or lived: Australia (donated 0,5 mln. dollars to the cancer foundation), Russia (donated 250 k dollars for the renovations of the orphanage close to Moscow), Lithuania, and other. One of the main priorities of A. Guoga is to promote youth entrepreneurship. He is constantly motivating young people to create companies and jobs for themselves by entering the digital market. This was one of the main topics of his event on ICT and entrepreneurship #SWTICH! that MEP Guoga has organized three years in a row. The Lithuanian MEP is ambassador for Coder Dojo and entrepreneurship education and e-skills in Lithuania. Thousands of Lithuanian children have already learned the first steps of coding via these projects. #SWTICH! and Mr. Guoga became the holder of the Guinness World Record title for the biggest programming lesson in the world with 712 kids coding in one room in 2016.